Use Broken Links On Wikipedia To Find High-Quality Backlinks

wikiBacklinks are important when it comes to search engine optimization. Search engines use backlinks and other signals in determining how high to rank your website for certain keyword queries. It’s important to know that the higher the quality of the backlinks you get, the higher you will rank on Google. However, you have to solve one huge problem: how do you get high quality backlinks? The good news is you can use Wikipedia to find such high quality backlink sources. Here’s how.

1. Find Broken Links on Wikipedia

Enter the following search query into Google site: wikipedia.org [keyword] + “dead link”. This query will produce a listing of broken links on Wikipedia that involve your target keyword. The trick here is to use niche-specific searches. You can’t just look for broken links by random on Wikipedia. Building random links that way will not help you. You need to find broken links that are related to your niche.

Once you have retrieved all the Wikipedia pages that have broken links which are related to your niche, you need to filter your results. You need to load these missing urls into Archive.Org’s Wayback machine so you can see what those pages contained. Do you feel comfortable about creating better versions of those missing pages? The missing page that Wikipedia linked to might contain information that you’re clueless about. Read the page carefully. If you think you can improve on that content, proceed to the steps below. If not, delete that link off your list and keep filtering the links you retrieved.

2. Use AHREFS.com Or Opensiteexplorer.com To Find The Missing Page’s Backlink Profile

Now that you have found broken backlink URLs in your niche, your next step is to use AHREFS.com Or Opensiteexplorer.com to retrieve a list of links that link to that missing page. Filter these backlinks based on domain authority and page authority. This is extremely important. Using opensiteexplorer.com, make sure that the domain authority of this link sources is high enough. It’s too easy to waste time chasing junk links. The domain authority of these link sources must be very high for them to be worth your time pursuing.

You should also filter the backlinks based on the number of existing outbound links on their pages. If you retrieved a link source that already has tons of outgoing links on the page, delete that backlink source on your list. Keep only backlink sources with few links on the page. Too many outbound links on a page means that it will pass little to no link juice to your target page.

3. Build A Better Page

Once you have filtered all the backlink sources of the missing Wikipedia citation link, your next step is to build a better version of that page. Your goal is to have all the sites that link to that missing page to link to your page instead.

Update the missing page’s information

The easiest way to improve on the missing page is to offer fresh information. Chances are, whatever information the missing page had, it’s probably outdated or stale. It’s a good idea to do fresh research and offer fresh information.

Go deeper

It’s not enough to offer the same, albeit updated information as the missing page. You need to go further. You need to offer deeper information. Do a lot of research. Offer more in-depth information. Be as thorough as you can.

Use graphics, video, and infographics

Make sure your improved content is presented in a professional way using better graphics and a better layout. You might want to include high quality and high value elements like video, diagrams, and infographics so the reader of your content gets a lot of value.

4. Reach Out To The 404 Page’s Link Sources

After you’ve come up with amazing content that is much better than the 404 page you found off Wikipedia, you need to contact the quality sites that link to the missing page. Get the filtered list of sites from Step 3. Contact those sites. Send them an email asking them to link to your new and improved content. You should stay away from using template email. Each of your emails must be specifically worded to the site you’re contacting. Mention details from the site you’re contacting. Get the reader to understand that you did your research. Explain why the site owner or administrator should add a link to your content from the page that links to the 404 Wikipedia citation link.

5. Reach Out To Other Influential Sites With Resource Lists

Now that you have a clear idea of the posts that linked to the missing page Wikipedia links to, find other authority sites that might want to link to your new and improved page. Reach out to them and solicit them to link to your resource. This is not as hard as you may think. If your resource page is truly high-quality content, you wouldn’t have a tough time finding takers.

Get Maximum Return On Your Time And Effort

It’s too easy to waste a lot of time trying to chase down as many link sources as possible. Soliciting backlinks randomly won’t benefit you much. It’s very important that you filter based on domain authority and page authority as well as number of outbound links. This way you conserve your energy as well as maximize the value of the return you get for all your efforts. It’s also important that you build a page that can appeal to as many different link sources as possible, not just the link sources from the missing Wikipedia citation link.

By systematically and methodically using Wikipedia’s missing links to find high-quality link sources, you can get high quality links in a relatively short period of time.